The reporter learned from Sinopec Great Wall Lubricating Oil Company on June 8 that the company and Shandong Shantui Machinery Co., Ltd. recently signed a strategic cooperation agreement in Beijing. Shantui has selected Great Wall Lubricant as its sole supplier of lubricants and services. Great Wall Lubricating Oil will conduct simultaneous research and development for the continuous upgrading of construction machinery technology and products, and launch the special lubricants for the Great Wall-Shantou brand construction machinery. Sinopec Great Wall Lubricant is the largest lubricant manufacturer in China, and Shantui Group is one of the largest construction machinery manufacturers in China. The two giants in the industry have joined forces to announce the birth of the largest OEM for construction machinery lubrication in China.
The so-called OEM refers to the original equipment manufacturers and supporting suppliers to jointly develop the market joint. It is reported that this time the strategic cooperation between the two companies is not a purchasing act of the supply and demand sides in the traditional sense. Great Wall Lubricating Oil will also carry out technical cooperation with Shantui. It will carry out the entire process from the design source of production equipment and engineering machinery products for the lubrication needs of construction machinery. Lubrication technology collaborative analysis, custom development of a full set of lubrication products. At present, the Great Wall and Shantui have jointly launched a special series of lubricants for the Great Wall-Shantou brand of construction machinery, and have begun to use Shantui's construction machinery products.
Experts from the China Construction Machinery Industry Association argued that Great Wall-Shantou Lubricants are fully compliant with US Caterpillar company standards and Japan Komatsu's KES standards. Some indicators are also better than these two standards. Accordingly, the association has recommended the Great Wall-Shantou brand of construction machinery lubricants as the preferred oil for China's construction machinery. Industry experts commented that the strategic alliance between the Great Wall and Shantui will be of great significance to the promotion of the healthy development of China's engineering machinery autonomous equipment manufacturing industry and the rapid upgrading of domestic construction machinery oil.
It is understood that when many multinational auto giants enter the Chinese market, most of them are supported by foreign brand lubricants. For example, German Volkswagen supplies Germany's Flowserve lubricants, South Korea Hyundai Motor’s supporting South Korean SK lubricants, and Japan’s Toyota Motors’ Japan’s primary light lubricants. Oil and so on. This lubricating oil OEM market matching relationship has once become a barrier to the development of domestic excellent lubricating oil brand.
The so-called OEM refers to the original equipment manufacturers and supporting suppliers to jointly develop the market joint. It is reported that this time the strategic cooperation between the two companies is not a purchasing act of the supply and demand sides in the traditional sense. Great Wall Lubricating Oil will also carry out technical cooperation with Shantui. It will carry out the entire process from the design source of production equipment and engineering machinery products for the lubrication needs of construction machinery. Lubrication technology collaborative analysis, custom development of a full set of lubrication products. At present, the Great Wall and Shantui have jointly launched a special series of lubricants for the Great Wall-Shantou brand of construction machinery, and have begun to use Shantui's construction machinery products.
Experts from the China Construction Machinery Industry Association argued that Great Wall-Shantou Lubricants are fully compliant with US Caterpillar company standards and Japan Komatsu's KES standards. Some indicators are also better than these two standards. Accordingly, the association has recommended the Great Wall-Shantou brand of construction machinery lubricants as the preferred oil for China's construction machinery. Industry experts commented that the strategic alliance between the Great Wall and Shantui will be of great significance to the promotion of the healthy development of China's engineering machinery autonomous equipment manufacturing industry and the rapid upgrading of domestic construction machinery oil.
It is understood that when many multinational auto giants enter the Chinese market, most of them are supported by foreign brand lubricants. For example, German Volkswagen supplies Germany's Flowserve lubricants, South Korea Hyundai Motor’s supporting South Korean SK lubricants, and Japan’s Toyota Motors’ Japan’s primary light lubricants. Oil and so on. This lubricating oil OEM market matching relationship has once become a barrier to the development of domestic excellent lubricating oil brand.