All staff of the sales department of Harbin FAW Gearbox Co., Ltd. put intense work on the company’s first working day and organized an annual sales meeting for 2011. They summed up the sales work in 2010 and decomposed and confirmed 2011. The marketing indicators of each regional market department clearly defined the key tasks of the marketing front in 2011. At the same time, all personnel of the sales department were focused on computers, contract signing and financial systems, CA5-90 series gearboxes, CA6T154 gearboxes, and pre-sales and after-sales services. The comprehensive training of the "Three Guarantees" program and sales plan formulation has achieved great results. This has greatly improved everyone's professional qualities and knowledge of product knowledge.
At the annual sales and sales conference in 2011, the current sales market was analyzed, and the 2011 sales targets were disaggregated and quantified. The company’s overall marketing strategy, goals, and new sales organization structure were announced in 2011. And personnel changes in the situation, the company's production status and capabilities and other aspects of the situation. It also focuses on the guiding ideology of the sales main body: expanding the construction vehicle accessory market, making the precision bridge tooth market, strengthening the bus market, and retaking part of the truck market. Ensure sales revenue of 360 million yuan in 2011, strive to 3.8 billion yuan, profit of 6 million yuan, in order to complete this goal in the company and the new leadership of the sales department in-depth analysis and research, determined to reclassify the sales department into a planning room, service room, The accessories room and the 10 major regional marketing departments that originally covered the country have changed into eight regional marketing departments, so that they can concentrate their advantages on promoting product sales so that each salesperson can better realize their potential capabilities.
The specific requirements of the Harbin FAW Transmission Sales Department in 2011 are: the 18-character principle of grabbing share, retrieving funds, expanding the market, controlling costs, strict management, and quasi-planning. We must conscientiously implement it and at the same time establish external market personnel. With confidence and dedication, the sales department, as the leader of the company, should go all out, work together, and under the leadership of the company's new team, work together to help each other, set sail, and sail toward a better tomorrow!
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