In recent years, the accelerating integration of the global Internet and manufacturing industry has not only led to the transformation of manufacturing giants such as GE to the industrial Internet, but also the case of giant Internet giants represented by Google, Amazon, and Facebook to enter the manufacturing industry.
When most people's eyes are still focused on the virtual economy, the Internet giants in it are doing the opposite and throwing olive branches in their hands to the manufacturing industry. Recently, Facebook CEO Zuckerberg said on social media that he has opened the largest and most advanced hardware laboratory in Facebook history. In the next ten years, everything will be built, from Oculus head equipment to solar aircraft. The purpose is to "make the process of connecting the world faster."
Manufacturing "little fresh"
The Facebook Integrated Lab is located in a corner of the California headquarters and at first glance looks like an empty factory. This "workshop" even has a very internet name - Area404 Labs, which stems from a Facebook insider: for some time, the hardware team is looking for a centralized place to work, but can not find, the lab Named after the page's "404 error." This is not surprising, why there are many places in the lab and even Zuckerberg is restricted to enter.
In recent years, the rapid integration of the global Internet and manufacturing industry has not only led to the transformation of manufacturing giants such as GE to the industrial Internet, but also the case of giant Internet giants represented by Google, Amazon, and Facebook to enter the manufacturing industry. Therefore, we have seen "Google brand" driverless cars, smart glasses, smart homes, and industrial robots; we have seen the Blue Origin Space Exploration Company, which shares its roots with Amazon, launched a recyclable rocket and successfully landed; To the VR devices and solar-powered airplanes that Facebook is about to create, a number of cool hardware products.
The loud roar of large machines, the accumulated experience of aging, and the large-scale factory building... If the traditional manufacturing workshop is more like an “old bacon,†then the manufacturing shop is more like a “small fresh meat†for Internet companies. "It is a light, fast, and spiritual high-tech small fresh line." For example, Facebook’s labs are only half the size of a football stadium. They include iron-cut five-axis waterjets and nine-axis milling machines. Electron microscopes and CT scanners can help engineers perform failure analysis on components. The high-tech equipment here, such as the flow cutting machine, can cut almost any material by jetting water and a mixture of garnet minerals at high speeds; the nine-axis milling lathe can tilt and rotate the experimental sample to create a very precise cut. The blue-origin manufacturing division of Amazon’s CEO Bezos’s private aerospace company is full of high-tech futuristic sensations, and they will also build a new rocket factory in Florida, in addition to launching future orbital rockets. For rocket testing and so on.
Technology frontier followers
Why is the "culprit" Internet company, which has been called "destroying" the real economy, inevitably join the manufacturing industry?
First of all, the inherent innovation DNA of Internet companies allows them to keep track of the technological frontiers. Manufacturing is more of a "hard" innovation, and innovative products and technologies are visible and tangible. In contrast, Internet innovation is more "virtual" and more about service and business model innovation. In order to lead the development of the industry and seize users, it is necessary to use both hardware and software. For example, Facebook and Samsung joined the VR field, which means that the headset VR device is expected to become the next smart phone, will shine in social, multimedia, games and other aspects, the sooner you can get the industry's initiative to grasp the sooner Right: On the one hand, with the help of smart hardware to expand business areas and new market growth points; on the other hand, through the combination of VR hardware and social applications, better to stick users on their own platforms. For Google, although previously released hardware products such as smart glasses blazed its doors, Google did not expect to make a fortune through hardware, but instead intended to expand its products and services through the development of the manufacturing industry and increase its operating system. The right to speak is evidenced by its efforts to develop the Google Auto Unmanned System and the Google Robot Operating System.
Second, provide services for existing businesses. For example, Facebook launched a drone project in 2014, but its ultimate goal is not to sell these drones, but to use these planes in remote areas to increase the popularity of the Internet and allow more people to use their drones. service. This coincides with Google, and its hot-air balloon project is also to achieve the same purpose. In addition, an important goal of the Facebook lab's construction is to help Facebook accelerate the development and testing of hardware products. Spencer Burns, Facebook's engineer, said that in the past, if you outsourced your hardware testing projects to external laboratories, it may take several weeks, and now you have your own laboratory. It takes only a few days to complete these tasks. .
Of course, now that the Internet is popular in the world, bigwigs happen to have a heart to change the world. Through exploration in the manufacturing field, they have created new tools to serve human society.
The main battlefield of technological innovation
The innovation of the Internet is based on the foundation of the manufacturing industry. These Internet giants are escorting the development of the US real economy and advanced manufacturing. After the financial crisis passed, the United States began to recover from the manufacturing industry. At that time, information technology was just at the stage of breakthrough and proliferation. Information technology and manufacturing were merged and considered to be the best means of recovery. As a result, the U.S. Internet and ICT giants have joined hands with traditional manufacturing leaders to re-define the future of manufacturing and to make a series of forward-looking layouts in terms of technology, standards, and industrialization.
Manufacturing industry will become an important support for economic development for a long time. This has become a consensus. Even Ma Yun, chairman of Alibaba's board of directors, once said frankly that the era of Ali will be over after the recovery of the real economy and the transformation and upgrading of China's manufacturing industry have been successful. In the years of rapid development of the Internet economy, China's traditional manufacturing industry has been sluggish. However, in fact, many cutting-edge technological innovations are precisely a combination of hardware and software, manufacturing, and service industries. Manufacturing is precisely the main battlefield of technological innovation, losing the support of the manufacturing industry, and the frontier information services industry is also difficult to develop. Therefore, the pace of "virtual" and "real" integration should go faster.
When most people's eyes are still focused on the virtual economy, the Internet giants in it are doing the opposite and throwing olive branches in their hands to the manufacturing industry. Recently, Facebook CEO Zuckerberg said on social media that he has opened the largest and most advanced hardware laboratory in Facebook history. In the next ten years, everything will be built, from Oculus head equipment to solar aircraft. The purpose is to "make the process of connecting the world faster."
Manufacturing "little fresh"
The Facebook Integrated Lab is located in a corner of the California headquarters and at first glance looks like an empty factory. This "workshop" even has a very internet name - Area404 Labs, which stems from a Facebook insider: for some time, the hardware team is looking for a centralized place to work, but can not find, the lab Named after the page's "404 error." This is not surprising, why there are many places in the lab and even Zuckerberg is restricted to enter.
In recent years, the rapid integration of the global Internet and manufacturing industry has not only led to the transformation of manufacturing giants such as GE to the industrial Internet, but also the case of giant Internet giants represented by Google, Amazon, and Facebook to enter the manufacturing industry. Therefore, we have seen "Google brand" driverless cars, smart glasses, smart homes, and industrial robots; we have seen the Blue Origin Space Exploration Company, which shares its roots with Amazon, launched a recyclable rocket and successfully landed; To the VR devices and solar-powered airplanes that Facebook is about to create, a number of cool hardware products.
The loud roar of large machines, the accumulated experience of aging, and the large-scale factory building... If the traditional manufacturing workshop is more like an “old bacon,†then the manufacturing shop is more like a “small fresh meat†for Internet companies. "It is a light, fast, and spiritual high-tech small fresh line." For example, Facebook’s labs are only half the size of a football stadium. They include iron-cut five-axis waterjets and nine-axis milling machines. Electron microscopes and CT scanners can help engineers perform failure analysis on components. The high-tech equipment here, such as the flow cutting machine, can cut almost any material by jetting water and a mixture of garnet minerals at high speeds; the nine-axis milling lathe can tilt and rotate the experimental sample to create a very precise cut. The blue-origin manufacturing division of Amazon’s CEO Bezos’s private aerospace company is full of high-tech futuristic sensations, and they will also build a new rocket factory in Florida, in addition to launching future orbital rockets. For rocket testing and so on.
Technology frontier followers
Why is the "culprit" Internet company, which has been called "destroying" the real economy, inevitably join the manufacturing industry?
First of all, the inherent innovation DNA of Internet companies allows them to keep track of the technological frontiers. Manufacturing is more of a "hard" innovation, and innovative products and technologies are visible and tangible. In contrast, Internet innovation is more "virtual" and more about service and business model innovation. In order to lead the development of the industry and seize users, it is necessary to use both hardware and software. For example, Facebook and Samsung joined the VR field, which means that the headset VR device is expected to become the next smart phone, will shine in social, multimedia, games and other aspects, the sooner you can get the industry's initiative to grasp the sooner Right: On the one hand, with the help of smart hardware to expand business areas and new market growth points; on the other hand, through the combination of VR hardware and social applications, better to stick users on their own platforms. For Google, although previously released hardware products such as smart glasses blazed its doors, Google did not expect to make a fortune through hardware, but instead intended to expand its products and services through the development of the manufacturing industry and increase its operating system. The right to speak is evidenced by its efforts to develop the Google Auto Unmanned System and the Google Robot Operating System.
Second, provide services for existing businesses. For example, Facebook launched a drone project in 2014, but its ultimate goal is not to sell these drones, but to use these planes in remote areas to increase the popularity of the Internet and allow more people to use their drones. service. This coincides with Google, and its hot-air balloon project is also to achieve the same purpose. In addition, an important goal of the Facebook lab's construction is to help Facebook accelerate the development and testing of hardware products. Spencer Burns, Facebook's engineer, said that in the past, if you outsourced your hardware testing projects to external laboratories, it may take several weeks, and now you have your own laboratory. It takes only a few days to complete these tasks. .
Of course, now that the Internet is popular in the world, bigwigs happen to have a heart to change the world. Through exploration in the manufacturing field, they have created new tools to serve human society.
The main battlefield of technological innovation
The innovation of the Internet is based on the foundation of the manufacturing industry. These Internet giants are escorting the development of the US real economy and advanced manufacturing. After the financial crisis passed, the United States began to recover from the manufacturing industry. At that time, information technology was just at the stage of breakthrough and proliferation. Information technology and manufacturing were merged and considered to be the best means of recovery. As a result, the U.S. Internet and ICT giants have joined hands with traditional manufacturing leaders to re-define the future of manufacturing and to make a series of forward-looking layouts in terms of technology, standards, and industrialization.
Manufacturing industry will become an important support for economic development for a long time. This has become a consensus. Even Ma Yun, chairman of Alibaba's board of directors, once said frankly that the era of Ali will be over after the recovery of the real economy and the transformation and upgrading of China's manufacturing industry have been successful. In the years of rapid development of the Internet economy, China's traditional manufacturing industry has been sluggish. However, in fact, many cutting-edge technological innovations are precisely a combination of hardware and software, manufacturing, and service industries. Manufacturing is precisely the main battlefield of technological innovation, losing the support of the manufacturing industry, and the frontier information services industry is also difficult to develop. Therefore, the pace of "virtual" and "real" integration should go faster.
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