Cheng Ling, a pro-poor person in Dazhou, Sichuan, gave up his senior management position and returned home to grow honeysuckle. By establishing honeysuckle standardization plantations, building drying houses, and purchasing advanced drying equipment, it has achieved large-scale and modernization of honeysuckle plantation, brought considerable economic benefits, and increased income for nearby villagers. In the future, Cheng Ling plans to establish a deep-processing plant and create her own brand.
On the afternoon of November 13th, the debut of the “Best Family†deeds jointly organized by the Women’s Federation of Sichuan Province, the Provincial Civilization Office, and the Provincial Working Committee and the “Best Family of the Year 2017 in Sichuan Province†were announced and the “Family Reading†exhibition was held. Opened in Chengdu Jinsha Theater. From the Chengling family in Dachuan District of Dazhou City, he won the title of “The Most Beautiful Family in Helping the Poorâ€.
Her name is Cheng Ling. She grew up loving flowers and was a country woman who loved flowers. To spend, six years ago, she suddenly quit her high-paying executives and returned to her hometown to start her dream. “From today on, I want to lead the villagers to plant flowers, and let the folks who grow flowers make them rich.†Cheng Ling A decision to let someone who knows her think that "Cheng Ling is crazy"!
Retired executives return to rural areas
In 1996, the 22-year-old Cheng Ling left his three-year-old daughter to take care of her sister and work with her husband to work southwards. In 14 years, Cheng Ling went from her initial apprenticeship to the company's supervisor and her wages turned over when she first entered the factory. Several times, the family economy has been greatly improved. However, in 2010, she had achieved little success in her career, but she resolutely returned to her hometown and resumed farming; for a time, Cheng Ling’s return to the countryside from the city to “farm†has caused heated discussions among villagers.
It turns out that during the Spring Festival of 2010, Cheng Ling returned to his hometown Qingzhu Village in Shenjia Township, Dachuan District. He saw that his hometown was still a traditional agricultural planting habit, and had no special advantage in the industry. He finally decided to make a decision to return to his hometown. Through several outbound inspections, Cheng Ling learned that honeysuckle is suitable for both local planting and high economic benefits.
"At that time, we were thinking that the old homes were full of honeysuckle flowers. The flowering season, the villagers are carrying back to the mountains to pick and sell, only a dozen dollars a pound." Cheng Ling said that if you can take home the honeysuckle When it comes to selling in Guangdong, the profits will certainly be substantial. Since then, Cheng Ling has started collecting information on the variety, technology, and market prospects of honeysuckle through various channels. She and her husband have also been tangled with each other. “After all, we both now have a supervisory level, and each month’s salary is a More than ten thousand, it's a pity to give up so much?â€
What makes Cheng Ling truly determined is that a factory owner has planted 5,000 mu of land in Shenzhen. “We can be very excited to see that vegetables costing a few cents can be sold in the field and sold for a dozen pieces.â€
On the road to entrepreneurship
He said that in the same year in November of the same year, Cheng Ling took out 500,000 savings earned over many years of work to invest in the honeysuckle business, and transferred 128.6 mu of land. “It is not so much land, but it is more accurate to say that we are barren hills and slopes. We At that time, it took a great deal of hard work to flatten the land, plus labor wages, seedlings, and 500,000 were used up."
In April 2011, Cheng Ling's honeysuckle arrived in the harvest season. She invited dozens of local villagers to pick flowers, but unfortunately, due to lack of drying equipment and continuous rain during flower picking, the honeysuckle picked up was not released. It's all gone in a few days. "Fortunately, the honeysuckle has a good harvest every year. It's not a big deal when it's a lesson." Subsequently, Cheng Ling invested a further RMB 500,000 to build a 1,000 square meter drying room and purchased advanced drying equipment.
It is understood that Qingzhu Village is located in the deep mountains of Shenjia Township, Dachuan District, where there are scarce resources and most young people are migrant workers. There are more land ridiculous. With the strong support of the local government and the village community, she established Dazhou Jiufeng Agriculture Co., Ltd. and transferred 150 mu of land. Through a multi-spot investigation into the excellent honeysuckle variety “Jiufeng No.1†from Shandong, a standard honeysuckle plantation was established.
"As a local party committee and government, we very much welcome Cheng Ling to return to her hometown." After knowing that Cheng Ling wants to go home and start her business, the local government actively coordinates and guides Cheng Ling to develop an industry with market potential. The village committee and the two committees fully handle the land circulation. problem.
At the beginning of his career, Cheng Ling was very busy. Not only he had to go to Shandong, Guizhou and other places to learn about honeysuckle planting technology, but also taught the villagers techniques after returning home. Regardless of the severe cold and heat, Cheng Ling will work with the villagers to plant honeysuckle and manage honeysuckle. Over the past few years, honeysuckle cultivation has begun to take shape. The demonstration garden has grown to 500 acres. In 2014, 30,000 kilograms of dry flowers were produced, sales revenue was 3 million yuan, and net income was 1.2 million yuan. This brought considerable economic benefits to Cheng Ling. Let the village and nearby villagers increase their income.
Let honeysuckle bloom in the mountains
Although he was born in a remote mountain village, he was very knowledgeable to work outside. Cheng Ling thinks that she is rich and not rich. It is her goal to drive the folks to get rich. Dazhou Jiufeng Agriculture Co., Ltd., which belongs to Cheng Ling, adopts the business model of “company + professional cooperatives + farmer households†to provide technical services to farmers for free, and has driven the surrounding people to plant large-scale and intensified plants from the past. The transformation of standardization has driven farmers around Shenjia Township to develop more than 1,000 acres of high-quality honeysuckle bases with an output value of more than 1,000 million yuan, and the per capita income of the base farmers has increased by more than 3,000 yuan.
In 2014, Cheng Ling also invested 2 million yuan to lead the “Shenglin Qinghua Pepper Professional Cooperativeâ€, enrolled more than 150 social workers, and led the villagers to develop more than 2,200 acres of green pepper, which was put into production in 2017. The two bases jointly solved the employment of more than 500 impoverished laborers, and the impoverished people increased their income by more than 10,000 yuan each year, helping nearly 200 impoverished households get out of poverty.
In order to benefit more people, Cheng Ling is determined to fully develop the honeysuckle industry to neighboring towns and villages. By the end of this year, 9000 acres will be developed in Shenjia, Muzi, Jinyu, Shiqiao and other townships, and will be expanded to 30,000 mu next year. Subsequently, a deep processing plant will be established to process 100 tons of honeysuckle and create its own brand.
On the afternoon of November 13th, the debut of the “Best Family†deeds jointly organized by the Women’s Federation of Sichuan Province, the Provincial Civilization Office, and the Provincial Working Committee and the “Best Family of the Year 2017 in Sichuan Province†were announced and the “Family Reading†exhibition was held. Opened in Chengdu Jinsha Theater. From the Chengling family in Dachuan District of Dazhou City, he won the title of “The Most Beautiful Family in Helping the Poorâ€.
Her name is Cheng Ling. She grew up loving flowers and was a country woman who loved flowers. To spend, six years ago, she suddenly quit her high-paying executives and returned to her hometown to start her dream. “From today on, I want to lead the villagers to plant flowers, and let the folks who grow flowers make them rich.†Cheng Ling A decision to let someone who knows her think that "Cheng Ling is crazy"!
Retired executives return to rural areas
In 1996, the 22-year-old Cheng Ling left his three-year-old daughter to take care of her sister and work with her husband to work southwards. In 14 years, Cheng Ling went from her initial apprenticeship to the company's supervisor and her wages turned over when she first entered the factory. Several times, the family economy has been greatly improved. However, in 2010, she had achieved little success in her career, but she resolutely returned to her hometown and resumed farming; for a time, Cheng Ling’s return to the countryside from the city to “farm†has caused heated discussions among villagers.
It turns out that during the Spring Festival of 2010, Cheng Ling returned to his hometown Qingzhu Village in Shenjia Township, Dachuan District. He saw that his hometown was still a traditional agricultural planting habit, and had no special advantage in the industry. He finally decided to make a decision to return to his hometown. Through several outbound inspections, Cheng Ling learned that honeysuckle is suitable for both local planting and high economic benefits.
"At that time, we were thinking that the old homes were full of honeysuckle flowers. The flowering season, the villagers are carrying back to the mountains to pick and sell, only a dozen dollars a pound." Cheng Ling said that if you can take home the honeysuckle When it comes to selling in Guangdong, the profits will certainly be substantial. Since then, Cheng Ling has started collecting information on the variety, technology, and market prospects of honeysuckle through various channels. She and her husband have also been tangled with each other. “After all, we both now have a supervisory level, and each month’s salary is a More than ten thousand, it's a pity to give up so much?â€
What makes Cheng Ling truly determined is that a factory owner has planted 5,000 mu of land in Shenzhen. “We can be very excited to see that vegetables costing a few cents can be sold in the field and sold for a dozen pieces.â€
On the road to entrepreneurship
He said that in the same year in November of the same year, Cheng Ling took out 500,000 savings earned over many years of work to invest in the honeysuckle business, and transferred 128.6 mu of land. “It is not so much land, but it is more accurate to say that we are barren hills and slopes. We At that time, it took a great deal of hard work to flatten the land, plus labor wages, seedlings, and 500,000 were used up."
In April 2011, Cheng Ling's honeysuckle arrived in the harvest season. She invited dozens of local villagers to pick flowers, but unfortunately, due to lack of drying equipment and continuous rain during flower picking, the honeysuckle picked up was not released. It's all gone in a few days. "Fortunately, the honeysuckle has a good harvest every year. It's not a big deal when it's a lesson." Subsequently, Cheng Ling invested a further RMB 500,000 to build a 1,000 square meter drying room and purchased advanced drying equipment.
It is understood that Qingzhu Village is located in the deep mountains of Shenjia Township, Dachuan District, where there are scarce resources and most young people are migrant workers. There are more land ridiculous. With the strong support of the local government and the village community, she established Dazhou Jiufeng Agriculture Co., Ltd. and transferred 150 mu of land. Through a multi-spot investigation into the excellent honeysuckle variety “Jiufeng No.1†from Shandong, a standard honeysuckle plantation was established.
"As a local party committee and government, we very much welcome Cheng Ling to return to her hometown." After knowing that Cheng Ling wants to go home and start her business, the local government actively coordinates and guides Cheng Ling to develop an industry with market potential. The village committee and the two committees fully handle the land circulation. problem.
At the beginning of his career, Cheng Ling was very busy. Not only he had to go to Shandong, Guizhou and other places to learn about honeysuckle planting technology, but also taught the villagers techniques after returning home. Regardless of the severe cold and heat, Cheng Ling will work with the villagers to plant honeysuckle and manage honeysuckle. Over the past few years, honeysuckle cultivation has begun to take shape. The demonstration garden has grown to 500 acres. In 2014, 30,000 kilograms of dry flowers were produced, sales revenue was 3 million yuan, and net income was 1.2 million yuan. This brought considerable economic benefits to Cheng Ling. Let the village and nearby villagers increase their income.
Let honeysuckle bloom in the mountains
Although he was born in a remote mountain village, he was very knowledgeable to work outside. Cheng Ling thinks that she is rich and not rich. It is her goal to drive the folks to get rich. Dazhou Jiufeng Agriculture Co., Ltd., which belongs to Cheng Ling, adopts the business model of “company + professional cooperatives + farmer households†to provide technical services to farmers for free, and has driven the surrounding people to plant large-scale and intensified plants from the past. The transformation of standardization has driven farmers around Shenjia Township to develop more than 1,000 acres of high-quality honeysuckle bases with an output value of more than 1,000 million yuan, and the per capita income of the base farmers has increased by more than 3,000 yuan.
In 2014, Cheng Ling also invested 2 million yuan to lead the “Shenglin Qinghua Pepper Professional Cooperativeâ€, enrolled more than 150 social workers, and led the villagers to develop more than 2,200 acres of green pepper, which was put into production in 2017. The two bases jointly solved the employment of more than 500 impoverished laborers, and the impoverished people increased their income by more than 10,000 yuan each year, helping nearly 200 impoverished households get out of poverty.
In order to benefit more people, Cheng Ling is determined to fully develop the honeysuckle industry to neighboring towns and villages. By the end of this year, 9000 acres will be developed in Shenjia, Muzi, Jinyu, Shiqiao and other townships, and will be expanded to 30,000 mu next year. Subsequently, a deep processing plant will be established to process 100 tons of honeysuckle and create its own brand.
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