In the first quarter, the sales volume of China National Heavy Duty Truck Sales Department increased by 5.51% year-on-year, and reached a record high. Among them, dump truck sales increased by 41.92% year-on-year. It is expected that this sales volume will account for about 50% of domestic heavy truck dump trucks; the sales of tractors and mixers will increase by 189.49% and 120.37% respectively year-on-year.
Presenting such a booming purchase and sales situation, first, domestic macroeconomic policies continue to stimulate domestic demand, promote the development of productive forces and realize a full recovery of the industrial chain. At the same time, it is also the sales department of China National Heavy Duty Truck Group that strives to open up the market and combines it with actual development. The various business policies and regional promotion policies, and constantly improve the quality of network operations, and comprehensively improve the specific expression of regional marketing.
At the beginning of the year, under the guidance of the “Leap Over 10†marketing planning program, CNHTC Sales Department launched user visits and other activities nationwide before the Spring Festival. The branches launched new product promotion, tour events and end-user symposiums. The “Tiger Heavy Duty Truck Sending Hao Li and Family Service Huizhou Kyushu†activity also enabled users to truly feel the care and affection of the “relative person†service.
At present, China Heavy Duty Truck Sales has formed many advantages. Product advantages: With the most complete product chain in the domestic heavy truck industry, HOWO products have obvious competitive advantages in the mainstream heavy truck products, and are in a mature period, with high user acceptance and large market holdings. All performance and technical parameters of A7 products are in domestic heavy trucks. The first in the industry, representing the trend of domestic heavy truck development; 2010 HOWO high-speed standard tractors, using Han Ruisen suspension, aluminum gearbox, vacuum tire, high-intensity single-layer frame, and effectively reduce weight, create for the user More revenue; HOWO Mine King, Mine Overlord, natural gas and other products bring more economical, safer, more reliable use of the benefits, the higher the value of the product. Financial advantages: A variety of financial services support policies provided by major banks, guarantee companies and China National Heavy Duty Truck Finance Co., Ltd. effectively solve the problems of distributors' fund turnover and user car purchase funds. Network advantages: Build a steel network that truly possesses regional competitive advantages. Currently, there are 742 outlets that are operating normally and 36 outlets added in the first quarter (including 4 new 4S stores, 5 stores, and 11 outlets). In particular, 12 new-level outlets have been established in county-level regions where sales are concentrated. After-sales service Advantages: Established a complete "relative person" service supporting system, nearly 800 service stations all over the country, accessories sales center, secondary sales point is everywhere, eliminating the user's many worries.
View related topics: China National Heavy Duty Truck Breaks Monthly Sales Record for National Heavy Truck Industry
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