Following the selection of the first batch of national automotive and parts export bases (abbreviated as export bases) last year, eight cities have joined Hefei, Guangzhou, Baoding and Liuzhou this year. According to reports, 13 cities reported this year, but only 4 stood out. This shows that the competition is as intense as last year. In fact, these four export bases were all lost cities last year. The momentary defeat did not dampen the enthusiasm for winning the selection of export bases and made persistent efforts. This year it was fulfilled.
Last year failed to accelerate the adjustment of cities
In the list of export bases announced last year, Guangzhou City, with its automobile industry as its main pillar industry and its car production ranking the top in the country, has unexpectedly fallen behind. As Chang Jianguo, deputy director of the Changchun City Automobile Development and Reform Commission’s Automobile Management Office, said: “The cities that apply for export bases mostly have a strong automotive industry base, but the judging standard is by no means a measure of victory. If the export quota is not the final criteria, the amount of exports It is even more important that factors such as the growth rate and whether the export products are mainly based on their own brands are 'quality'."
The strength of the Guangzhou auto industry is strong, but Japanese brands have always dominated the market, which is contrary to the country's spirit of encouraging the development of independent brands. Shortly after the election, 12 departments including the Guangzhou Municipal Foreign Economic and Trade Commission and the Municipal Development and Reform Commission jointly issued the "Implementation Opinions on Accelerating the Change in the Mode of Export of Mechanical and Electrical Products during the Eleventh Five-Year Plan." Among the most closely watched items is the self-owned brand sedan project. . In addition, the municipal finance department will also arrange special funds to support the upgrading of mechanical and electrical export enterprises or create R&D centers to change the export growth mode. "Opinions" also pointed out that by 2010, the export value of self-owned brand products accounted for more than 15% of the total exports of mechanical and electrical products. An expert from the Guangzhou Municipal Foreign Economic and Trade Commission believes that losing the election is not a bad thing and it has a great promotion effect for the automobile industry in Guangzhou. It was this opportunity that led the city government to make up its mind, adjust the industrial structure, and take the path of technology introduction - digestion and absorption - the formation of independent brands. This is what the country hopes.
Zhang Quanzhong, director of the mechanical and electrical office of the Baoding Business Bureau, pointed out that industrial development needs a long-term accumulation process. Although compared with cities such as Changchun and Shanghai, the automobile industry in Baoding is still immature, but as early as a few years ago, the city government started the industrial structure. Adjustments have been made and the "two-people strategy" for industrial development has been established, namely, taking the private road and creating a national brand. At present, over 80% of Baoding's automobile and parts and components companies are private. In addition, the backbone enterprises such as the Great Wall and sailboats all have their own brands and independent intellectual property rights. The city has built a national-level enterprise technology center and four provincial-level enterprise technology centers. Of the pickups and SUVs exported from China, more than 70% are manufactured in Baoding. "We have done a lot of work for the selected export bases in Baoding City in the past year, and we have received strong support from the provincial government. The provincial government has promised to allocate 100 million yuan of special funds to the export base each year," said Zhang Quanzhong.
Into the city to act quickly
The title of the export base, known as the “gold signboard,†is, in the eyes of many, a green pass that leads overseas, and it plays a key role in shaping the brand image of cities and companies. It has been more than a year since the first batch of licences was granted. Except for COSCO Group and China Export Credit Insurance Corporation, which have provided corresponding service measures for export bases and enterprises, the country has not issued any substantive policies, resulting in the circulation of export bases. The name is a piece of paper.
Zhang Jianguo believes that the introduction of national policies will take some time, and it will also affect the development of the national automobile industry. Although the policy was delayed, the construction of the export base has not stopped for a while. According to him, in the past year, Changchun City has focused on the construction of automotive export public service platforms according to the characteristics of the local automobile industry. Among them, inspection and inspection platforms, public information service platforms, and R&D platforms have taken shape.
Zhang Quanzhong stated that after obtaining the export base plaque, Baoding City began preparations for the establishment of a leading group for export base work. It intends to implement unified planning, coordination, and management of vehicle companies and above-scale parts and components enterprises in the region. At the same time, we will give priority support to the industrial parks under construction in terms of land, infrastructure construction, finance and tax, product support, new product research and development, talent introduction, and corporate cooperation. In terms of product exports, the company's information services, logistics services, and foreign standards for technical certification are also being planned and improved.
National policy is about to come soon
Not long ago, Xing Wenlin, deputy general manager of Great Wall Motor Marketing Co., Ltd., who participated in the National Automotive Products Export Working Conference, said that the springtime for export bases and companies is not far off. Participants discussed draft documents such as sustainable and healthy export development, standardizing export order, building a service platform, assessment and management of export bases, and management of export base development funds. Many of them included substantive policies for supporting export base enterprises. What makes it exciting is that base companies investing in R&D may be tax-deductible. This will be no small support for Great Wall Motor Co., which will invest 1.5 billion yuan in R&D in the future. In addition, at present, China's export of mechanical and electrical products encounters a logistic bottleneck. Enterprises will have the opportunity to participate in COSCO Group's development and promote the development of China's auto-rolling fleet. This not only helps enterprises in logistics, but also may become The company's new profit growth point.
In Xing Wenlin’s view, from the first batch of companies selected for export bases from the Great Wall to Baoding as an export base this year, the beneficiaries will no longer be limited to Great Wall Motor Co., its subsidiaries, supporting companies and other related industries will also benefit, and will make the entire Baoding City. The automotive industry chain benefits. These conditions will gradually appear with the introduction of relevant national policies.
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