The fierce arguing between the bleak operation of the heavy truck market and the technical route in the third quarter made the Chinese heavy truck market in the fourth quarter full of variables and stimulated people's expectations for the heavy truck market. Hualing, which is used to creating miracles in China's heavy-duty truck industry, has also begun to take the initiative to work together with engine suppliers to actively seize the fourth-quarter heavy truck market. On October 5-6, the golden week was not over yet. Wang Yanan, Marketing Director of Valin, and the head of Xingma Marketing Company led more than 110 marketing and service personnel to Hangzhou and transferred from Hangzhou to Shanghai. The related products training hosted by CNHTC Hangzhou Engine Co., Ltd., Shanghai Hino Engine Co., Ltd. and Shanghai Diesel Engine Co., Ltd. and conducting in-depth exchanges with its front-line sales and service personnel. This also shows that the strategic cooperation between Valin and engine suppliers has been officially implemented, the direction of cooperation has become clearer, and they are jointly committed to the development of the heavy truck market in the fourth quarter.
Cooperate with CNHTC Engine: to promote EGR
In the North China Market Survey that began in mid-September, Valin Chairman Liu Hanru specially invited Ding Guichun, Deputy General Manager of Engine Sales Department of China National Heavy Duty Truck (Hong Kong) Engine Co., Ltd., to jointly conduct a joint call with China National Heavy Duty Truck (CSC) in each place. The marketing staff of the engine sales department of Hong Kong) Engine Co., Ltd. communicated together and trained the dealers and their front-line marketers on EGR engines. In the investigation, Liu Hanru, chairman of the board of directors, clarified the direction of cooperation with China National Heavy Duty Truck (Hong Kong) Engine Co., Ltd., that is, to carry out more in-depth cooperation in the heavy-duty truck market to promote EGR. Ding Guichun also said that the production capacity of Hangfa could reach 120,000 units this year and more than 160,000 units next year. In addition to fully satisfying the demand of Sinotruk, it can also meet the market demand of Hualing.
At the training meeting on October 5, Wang Gensheng, general manager of the engine sales department of China National Heavy Duty Truck (Hong Kong) Engine Co., Ltd. said that without the development of the auto plant, there would be no development of a supporting plant. As an accessory supplier, the Hangfa will put it right. Your own position, do a good job for the OEM. Wang Gensheng also promised to ensure that the electronically controlled EGR engine supplied to Hualing enjoys the same treatment as China National Heavy Duty Truck in quality, service and accessories. Wang Gensheng said that Hualing grows very fast and very well. It is one of the few heavy truck companies that has grown up in recent years. It has established a brand image of high-end heavy trucks in the short term. This is remarkable; Hualing is able to face market opportunities. The rapid response, the speed of the announcement is very amazing, Hualing people's passion for work so that he was very moved.
In order to cooperate with Valin to jointly promote the electronically-controlled EGR engine, Hangfa launched the “Free Warranty for Hualing Heavy Trucks equipped with China National Truck Group III engineâ€. In terms of services, Hangfa rewards the Hangfa service station that is located in parallel with the Hualing service station to ensure the timeliness of services.
At the training meeting on October 5, Wang Yanan, Marketing Director of Valin, said in his speech that now Hualing and the entire Chinese heavy truck market are in a period of strategic opportunities, which is a critical period for testing heavy truck companies. To win strategic space, Valin Will work with Hangfa to develop the EGR heavy truck market.
Cooperation Shanghai Hino and Cummins: Focus on high-end and overseas markets
In the beginning of the survey in late September, Wang Yanan, Marketing Director of Valin, and Xue Yongchang, Deputy General Manager of marketing company, rushed to Xi’an and took 150 Cummins engines for export, and together with Xi’an Cummins Engine Co., Ltd. Manager Guan Zhanghua entered in-depth exchanges on issues such as supply, quality assurance and services. Not long ago, the chairman of Valin Corporation, Liu Hanru, and the relevant person in charge of Cummins Engine (China) Investment Co., Ltd. conducted a comprehensive consultation on market promotion, services, and prices. The two sides stated that they would cooperate in these areas and jointly promote China. Ling in the high-end heavy truck market and overseas market development.
Shanghai Hino is an engine manufacturer jointly funded by Shanghai Electric (Group) Corporation and Japan Hino Auto Co., Ltd. The company adopts Hino technical standard and management model, specializing in the production of "Hino" brand P11 and J series diesel engines for vehicles and engineering. It occupies an irreplaceable market position in the field of concrete mixers and high-end tractors. At present, Valin is already the largest strategic partner of Shanghai Hino. Valin's high-end heavy trucks equipped with Hino Engine enjoy a good reputation in the southern market. On the morning of October 6, the marketing and service personnel of Hualing and Xingma came to Shanghai Hino Engine Co., Ltd. and Shanghai Hino technicians provided them with technical and product training on products and technologies. At the welcome banquet, Kenjiro Goroshima, general manager of Shanghai Hino Engine Co., Ltd., stated that Valin and Xingma are both very good partners of Shanghai Hino and have a long history of cooperation. They will fully support China in the future with large products, prices, and services. Ling, together committed to the development of the heavy truck market.
Cooperate on Chai: Focus on narrow-body logistics vehicles and engineering dump truck market
Shangchai is the earliest diesel engine company in China. Its heavy-duty truck engine in the 240- to 280-horsepower segment is welcomed by users. The introduction of Caterpillar's engineering dump truck engine has shown obvious advantages in mining areas with poor transport conditions in Inner Mongolia and Shanxi. .
In the northern market survey that began in mid-September, Valin Liu Hanru’s chairman made clear the direction of cooperation with Shanghai Diesel in the area of ​​narrow-body logistics vehicles and engineering dump trucks.
Jin Gang, deputy general manager of Shanghai Diesel Engine Co., Ltd., stated that Shangchai's position on Hualing is a strategic partnership, that is, Valin and SAIC's companies enjoy the same preferential policies as price and service. In the next step, Shangchai will cooperate with Hualing to promote and expand market space.
Wang Yanan, marketing director of Valin, said in a meeting with King Kong that all announcement preparations for Valin's assembly of the Chai Guo III engine have now been completed. The next step is how to cooperate with Shang Chai to open the market, which also marks the relationship between Hualing and Shangchai. Cooperation has entered a new level.
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