Honeywell ’s automotive consumer goods group will make its debut at the 2011 Shanghai Auto Show. The Honeywell Consumer Cargo Group's booth is located in the auto parts display area of ​​the entire show, located at Hall W4, B062 (between W3 and W5). At the Shanghai Auto Show, Honeywell Consumer Products Group (CPG) and Honeywell Turbo and friction materials (FM) jointly exhibited, the exhibition stand covers an area of ​​160sqm, which is one of the larger scale in the previous exhibitions. .
Honeywell Automotive Consumer Products Group, a business unit of Honeywell International, a US Fortune 100 company focused on the development and marketing of automotive repair, maintenance and care products, owns a number of world-renowned brands and products, including FRAM. Square Filters, Prestone Antifreeze & Automotive Chemicals, Autolite Proxim Spark Plugs and Holts Holz Automotive Beauty Care Products.
Since 2011, Honeywell has focused on highlighting the image of its sub-brands and has used the opportunity of the Shanghai Auto Show to create a separate showcase to showcase the latest products in these product lines. It is reported that Honeywell takes this Shanghai Auto Show as a new starting point and will launch more new products in succession, including the largest-selling Perstorp universal long-lasting antifreeze/water tank treasure in the United States, and the oil change cycle of up to 16,000 kilometers. Extended Guard long-term protection oil filter and Baishitong super-concentrated vehicle fuel additives. In addition, the brand-new brand promotion strategies of “100-Portable,†“Protective,†and “Fangpai†will also be implemented gradually from this year.
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