With the further recovery of the macro economy and the promotion of favorable policies, the sales of the light passenger industry in May-September have rebounded to a certain extent. As the first brand in the domestic light passenger market, the Golden Cup Sea Lion is still strong in 2009 with excellent product quality and strong technical strength.
Recently, the reporter learned from Shenyang Brilliance Jinbei that as of September 25 of this year, in the light passenger product line of Brilliance Jinbei, the original 08 Jinbei Sea Lions and Jinbei Sea Lions' sixth-generation series continued to maintain rapid growth. The launch of the Golden Eagle Sea Lion compared to the same period in 2008, an increase of 114.2%.
In the unfavorable situation that the young passengers' market sales decreased slightly in 2008, Brilliance Jinbei Automobile Co., which has been the leader of the light passenger industry for 12 years, has comprehensively covered three market segments: high, medium and low with its two series of models. The strong advantage of continuing to maintain its leading position in the light passenger industry has become a major highlight of this young passenger market.
The reason why Brilliance Jinbei can achieve good results in a difficult market environment is inseparable from the mature product series that Brilliance Jinbei has accumulated for many years. After more than ten years of development, Brilliance Jinbei has now formed a full range of high-end brands such as Gold Cup Regus and Jinbei Haishi. Nearly 20 varieties can meet different levels of consumer demand. The market share has continued to be low in the country for 12 consecutive years. The bus market tops the list.
In 2008, Gold Cup Sea Lions once again achieved self-innovation on the basis of Toyota's proven technology and launched the sixth generation of Golden Cup Sea Lions. Became another weapon for Brilliance Jinbei’s impact on market share. Industry analysts believe that, first of all, Jinbei Sea Lions have a forward-looking strategic vision, as early as a few years ago, they invested huge human and financial resources for market research and technology research and development, and extensively draw on international resources for localization and application. In the design of the car body structure, comprehensive optimization has been made. It has become the first light passenger car that can meet the latest safety regulations in countries such as 40% offset collision and positive full-width frontal touch, and has formed a fairly good reputation among consumers.
Secondly, it is consumers who are increasingly aware of the use of light passengers. It has become a common consensus that “buying light passengers must both carry passengers and pull goodsâ€. The sixth generation of Golden Cup sea lions in the interior design, a large number of integrated into the car design elements, people-oriented design, led the new trend of light passenger interior design style. Its interior space, which is 45mm higher than previous generations of products, has increased the space for cargo loading and passenger heads; it has won the initiative in the market.
Finally, and most importantly, the reason is that the sixth generation of Jinbei Haishi has been fully attacked due to its comprehensive technology. It has been equipped with a variety of powertrains to form a “joint fleet†and has occupied all levels of the light passenger market and has been fully satisfied. The different needs of consumers. The new Shin Kong Brilliance 4G20D4/4G22D4 engine is a brand-new model designed by German FEV. This engine not only runs smoothly and quietly, but also is more energy-efficient and environmentally friendly, and it has reached Euro IV emission standards.
In addition, the Golden Cup Haishi has a market share that is beyond the reach of all its competitors, 800,000 social reserves, and a nationwide service and accessories supply network, all of which make the sixth generation of Jinbei Haishi become the number of domestic light bus users.†Preferred brand."
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