On December 26, 2011, the 2012 Business Meeting of Hubei Sanhuan Special Purpose Vehicle Co., Ltd. was held on the cruise ship of the “Presidential Flagship†of the Yangtze River with the theme of “co-optimization, transformation and upgradingâ€. More than 350 people from distributors, suppliers, service providers from all parts of the country, and friends from the financial and media circles attended the meeting.
At the meeting, Sanhuan focused on five major products, namely the Yulong heavy-duty vehicle series, Xiaolong medium-sized vehicle series, Fuxing card light vehicle series and special vehicles, and new energy gas vehicles in 2012.
The three-ring special gas company issued a speech titled "Full-value chain optimization to promote enterprise transformation and upgrading", focusing on the new requirements of the macro environmental changes, changes in the industry competition and internal development of enterprises to the company's new requirements, elaborated the "products of Sanhuan" "focus, transformation and upgrading, full value chain optimization" business principles. Sanhuan will focus its products to achieve product shrinkage, optimize configuration, and achieve scale marketing.
In marketing, the main push buyout marketing, to achieve optimization on the channel. At the same time, it launched the "N+1" service standard, created a new concept for the three-ring brand marketing service, and continued to strengthen brand building efforts. Focusing on the optimization of the entire value chain, the company will continue to intensify its work in areas such as optimizing the procurement system, optimizing the production system, providing financial support, and helping distributors and suppliers improve their operational strength.
The three-ring special-automobile focuses on the 2012 marketing work around the transformation and upgrading of the "123456" new ideas, the 2012 Third Ring will solve a problem - the problem of non-standard products. While phasing out traditional and non-volume products, the products of Sanhuan Special Automobile Co., Ltd. will be focused on T360, T260, and Fuxing Cards, and will focus on making the leading products bigger and stronger.
Implement two upgrades - product upgrades and service upgrades. Sanhuan will optimize and upgrade the T360 Yulong heavy-duty vehicle series. It will also extend the warranty mileage from the original 100,000 kilometers to 200,000 kilometers, and will extend the warranty period from the current 12 months to 20 months.
Adhere to three incentives - encouraging buyouts, encouraging franchises, encouraging large-scale operations, and providing specific policy support for this purpose.
Strengthen the four constructions - marketing network construction, service network construction, team building, and information platform construction. In 2012, Sanhuan will add more than 50 first-tier distributors, 100 new service networks, and 600 nationwide, achieving a regional service radius of less than 60 kilometers. In the marketing team to implement the survival of the fittest, marketing management from operating to management changes, while increasing efforts to build a variety of information communication platform.
Ensure that there are five places in place - service is in place, accessories are in place, policy is implemented in place, new products are put into place, and branding is in place.
Strengthen six management - inventory management, market order management, timely payment management, delivery management, value management, dealer management.
Tri-cycle special gas proposed the overall idea of ​​17,000 operating goals in 2012 and active business policies and prudent product policies. Through the limited development of products and the selective abandonment of products to implement product focus, improve product quality and better meet the needs of end customers. Through channel multiplication, service doubling, multiplication of suppliers, doubled production capacity, doubled overseas markets, and doubled incentives to reflect positive business policies.
Representatives of suppliers - Yuchai Machinery Co., Ltd. and service providers - Chengdu Anda Vehicle Co., Ltd., and bank representatives - Everbright Bank Wuhan Branch and distributors representative - Dagu Automobile & Trade Group spoke at the conference and jointly expressed With the three-ring special gas to help each other, create a brilliant determination and confidence!
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