It was learned from authoritative sources that the "National Trade Development Plan (2011-2015)", a national-level plan, is being compiled and improved and will be introduced at the end of April as soon as possible. The plan aims to expand consumer demand. By 2015, the total retail sales of social consumer goods will strive to double that of 2010, exceeding 30 trillion yuan. This means that the total retail sales of consumer goods will increase at an annual rate of over RMB 3 trillion, and the consumer market will expand significantly.
The domestic trade plan puts the improvement of implementation and consumption expansion at an unprecedented level. Minister of Commerce Chen Deming (column) commented that it was the first time in the history of the People's Republic of China to formulate domestic trade development plans.
According to reports, this plan is based on the strategy of expanding domestic demand, especially consumer demand, in order to speed up the transformation of domestic trade development methods and give full play to the role of domestic trade in guiding production, expanding consumption, increasing employment, and adjusting the structure. The planning mainly involves business services such as wholesale, retail, accommodation and catering, residential services and other service industries.
Relevant sources disclosed to reporters that during the “12th Five-Year Plan†period, the main task of domestic trade development was to vigorously promote the consumption of households, automobiles, motorcycles, and building materials by urban and rural residents, improve related measures, and guide production enterprises to develop characteristics suitable for rural consumption. commodity.
In cultivating new consumer hotspots, the plan will guide enterprises to provide goods and services suitable for the elderly, consumption in the 1980s, and 1990s; support the development of cultural consumption, fitness consumption, expand the diverse consumption of the people, and meet the multi-level consumer demand, and further Release urban residents' consumption potential.
It is worth noting that while planning enlarges the overall scale of the consumer market, it also pays more attention to changes in its structure. The plan will focus on cultivating brand consumption, leading to the consumption of some high-end products, and further promoting the transformation of household consumption from survival to development.
According to reports, the plan will also plan to support trade enterprises in financial and taxation. In terms of finance, measures include vigorously developing consumer credit, supporting commercial sector financing, promoting taxation policies for the development of chain operations, alleviating the tax burden of business services, and reverting the business tax rate from 5% to 3%. tax.
In respect of land policies, the plan is to encourage local governments to adopt forms such as land as a share market, delay in land transfer fees or preferential land sales, and support the construction of agricultural product wholesale markets and rural logistics facilities.
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